Sports & Entertainment Marketing

Behind every partnership, is a story

We champion and connect the relationships behind these stories. With strong connections across the sports and entertainment industries and a strong network of industry leaders, we find the right fit. We negotiate multi-million-dollar sponsorships and build impactful campaigns, events, and programs with brands, bringing stories to life through authentic partnerships.

Explore Our Services Sizzle Reel

OUR PHILOSOPHY

THE SPONSORSHIP STREAMING SERVICE

Every streaming platform works the same way: you know the feeling you're after — funny, dramatic, documentary, but there are thousands of titles between you and the right one. The platform doesn't leave that to luck. It uses data, curation, and expertise to surface the option that actually fits.

Sponsorship works the same way. Brands know the outcome they want — to amplify, authenticate, and integrate into culture — but the market has hundreds of properties, venues, and platforms competing for that investment. We do the curating for you using decades of relationships and a data-driven approach to narrow the field to the partnerships that actually deliver.

At Trenches, we don't hand you a catalog and hope something sticks. We find the partnership worth watching.

Where We Work

Properties and events

The interactive map needs JavaScript. Here is the same list of where we work:

Bulls, Bands & Barrels — Wichita, KS; Hattiesburg, MS; North Charleston, SC; Madison, WI; Lexington, KY; Huntington, WV; Duluth, GA; Winston-Salem, NC; Cedar Rapids, IA; Lafayette, LA; Peoria, IL; Lincoln, NE; Columbus, OH; Grand Rapids, MI; Las Vegas, NV; Branson, MO; Tulsa, OK
Georgia Aquarium — Atlanta, GA
Gwinnett Stripers — Lawrenceville, GA
Texas Rattlers — Fort Worth, TX; Midland, TX; Decatur, TX; Fort Collins, CO; Oklahoma City, OK; Sunrise, FL; Nashville-Davidson, TN; Austin, TX; Anaheim, CA; Greensboro, NC; Glendale, AZ; Kansas City, MO; Las Vegas, NV; Belmont, NY
HBCU Championship — Atlanta, GA
Stadium Naming Rights — Atlanta, GA

Featured Property Types

Pro teams, touring events, and championship stages.

Festivals, venues, and live music platforms.

Attractions built for year-round audiences.

Success Story Spotlights

BPTitle PartnerWestern Sports

Bass Pro Shops × Bulls, Bands & Barrels

A New Title Partner in Western Sports

Trenches secured a new title partnership between Bass Pro Shops and Bulls, Bands & Barrels, aligning the iconic outdoor brand with a fast-growing western sports and music platform.

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RPBR

Chevron × Ariat Texas Rattlers

The Chevron Showdown

A season-long charitable ride program: $800 per qualified ride to Permian Basin nonprofits, with event ticket profits backing collegiate rodeo.

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SPARK event theater crowd in red stage light

SSPARK

Inspire Brands Foundation × Trenches

SPARK: Unite. Ignite. Inspire.

An original event uniting industry leaders behind tomorrow's workforce, announcing a $1M commitment benefiting 30+ youth-readiness nonprofits.

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Angler casting in Wrangler ATG gear under an open sky

WBass Pro Tour

Wrangler × Major League Fishing

Official Sponsor of the Bass Pro Tour

Wrangler launched the ATG Wrangler Angler collection and planted its flag in the fast-growing recreational fishing market.

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Bioré signage outside MetLife Stadium on the Reputation Stadium Tour

BStadium Tour

Bioré × Taylor Swift Reputation Tour

Reaching Fans at the Stadium Gates

Large-format video at stadium entrances across the 2018 US leg put Bioré in front of thousands of fans between behind-the-scenes tour content.

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Atlanta Vibe player wearing the Emory Healthcare jersey patch

EVFirst-EverPro Volleyball

Emory Healthcare × Atlanta Vibe

The First Jersey Patch in Pro Volleyball

A multi-year deal making Emory Healthcare the first-ever jersey patch sponsor for a professional sports team, plus official team health care provider.

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