“The strength of the team is each individual member. The strength of each member is the team.”

Phil Jackson

Trenches Leadership

Our all-star leadership team has over 50 years of high-level experience in the sports and entertainment industries. We have played a leadership role in the evolution of our field-growing from basic logo placements to the creation of dynamic and comprehensive platforms that align brands with consumers. We pride ourselves in the creation of strategic solutions that provide a clear, positive, and measurable impact on Return on Investment (ROI).

Brad Olecki

Founder & CEO

Brad developed his passion for sports from a young age through his professional athletic career. Over the last two decades, Brad has been instrumental in creating Atlanta landmarks, strategic partnerships, and impact philanthropic efforts for countless brands in the sports and entertainment industry. 

Terri Cameron

Senior Vice President

Terri Cameron known affectionately to her colleagues as “Scooch”, is a consummate professional in advertising and marketing. She has many years of significant accomplishments in a wide spectrum of professional and collegiate athletic sports arenas. She has amassed an impressive line up of team sponsorships, and has successfully and creatively used media platforms. 

Larry Jones

SVP Global Partnerships

Accomplished marketing and sales management professional with a 20 year track record of success in sales and activation related to the Athletic, Entertainment and Technology industries.

Hannah Shinafelt

Marketing and Sales Manager

Hannah is a graduate of Kennesaw State University with a bachelor’s in Business Administration. She brings experience in customer service, event planning, activation and working with high profile clients from her work at Hawks Ridge Golf Club and a Sports Advertising Representative sales position.